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Approved by industry-leading companies
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Ad Strategy That Learns, Adjusts, and Scales With You
Most ad strategies operate in the dark. LEADX eliminates the guesswork with Adaptive Advertising™—a paid media strategy that gives transparency into what’s scaling the pipeline and burning the ad spend. Here's how we go against the conventional playbooks:
Pipeline Inflation™ Diagnostic and Costing
We uncover where your ad budget bleeds and align your team around revenue, not vanity.
Goal Clarification and Reverse-Engineering
We lock in team-wide clarity with a true growth target and reverse-engineer the path to hit it.
Ad Strategy Roll-Out and Full-Funnel Oversight
We execute the ad strategy and oversee the full funnel from first impression to final conversion.
Pipeline Inflation™ Is More Dangerous Than a Rising CAC
A full pipeline with stalled revenue? You’re experiencing Pipeline Inflation—and it’s breeding false confidence for marketing heads. You think you’re winning until Sales waves the white flag and Finance pulls the plug.
An inflated pipeline is the silent killer in every SaaS company that no one dares to talk about. Here are some of the symptoms you'll hear across teams whenever it occurs:
⛔️ “We’re drowning in leads, but none of them are actually converting!"
⛔️ “Our CAC is out of control, and we can’t keep justifying the spend!"
⛔️ “Sales keeps bugging us, but they’re not even closing our leads!”
⛔️ “Our ads used to crush it, now they’re just burning our ad budget!”
⛔️ “They sign up—then vanish before paying! What's going on?”
Your revenue is stuck because your pipeline is clogged with low-intent freemium users, mis-targeted leads, and momentum-lost prospects.
Think about it: What’s a low CPA worth if they never convert? You’re not just wasting ad spend. You’re wasting time, team energy, and opportunity. That's what makes it ultimately expensive. It's what's bleeding you dry.
Remember, an inflated pipeline is not a volume problem, but a quality problem. And fixing it doesn’t mean spending more. That would be unwise. It means targeting with intent, converting with clarity, and scaling with precision.
Imagine this: High-intent prospects that Sales accepts, Marketing can measure, and Finance can count on. How different would your situation be if this was your reality?
Our agile approach generates Pipeline-Primed Leads™—sales-ready prospects who actually convert.
But acquisition alone isn’t enough. A lead isn’t revenue until it converts. So we also optimize for Pipeline-to-Payment Subscribers™, ensuring trial users don’t just sign up, but activate, upgrade, and contribute to ARR.
✔️ No wasted spend, no unqualified leads
✔️ Sales focuses on high-value opportunities
✔️ Marketing finally proves ROI with full visibility across teams.
By eliminating inefficiencies in both acquisition and conversion, we transform your ad budget into a growth engine, delivering scalable, predictable, and profitable revenue.
By using our proprietary process, Adaptive Advertising™, we eliminate the guesswork. This means everything is backed by first-party data and real-time signals that allow us to predict revenue. It shows us what's scaling the pipeline and burning the ad spend.
Here's are the guaranteed results of Adaptive Advertising:
• Sales focuses on leads that convert
• RevOps tracks every dollar, every campaign, every result
• Marketing scales winners, cuts waste, and proves ROI
• Product reduces churn by fixing conversion bottlenecks
• Analytics delivers transparent, revenue-driven insights
• Creatives meet performance, because every pixel sells
• Campaigns optimize responsively—no guessing game
• Bidding, targeting, and conversion tactics that drive leads at the lowest CAC
When you don’t have pipeline predictability, every quarter feels like a gamble—budgets burn, forecasts miss, and pressure to justify ad spend.
How much longer can you afford being trapped in this cycle?
Paid media turns into your own predictable acquisition machine that grows with you.
Most ad agencies run on outdated (and "repeatable") tactics, surface-level metrics, and slow-moving execution. We call this Playbook Advertising. It produces campaigns that become spray-and-pray experiments instead of high-performing revenue machines.
We optimize for revenue, never for vanity metrics
CAC-Efficient Scaling
Smart bidding, modeled audiences, and adaptive optimization work in sync to drive qualified demand—not just clicks. Your budget fuels pipeline efficiency, not wasted reach.
Pipeline-Primed Leads™
We don't just generate leads; we engineer sales-ready prospects that Marketing can measure and Sales can accept.
Pipeline-to-Payment Subscribers™
We ensure trial users don't just sign up—they upgrade and contribute to ARR, reducing churn and increasing customer LTV.
Creative That Converts
We produce pixels that sell. Every ad creative asset is built to capture buying intent and evolve with performance data. No filler, no fatigue—just pixels that move pipeline.
Full-Funnel Ad Strategy
From click to close, we optimize every stage—ad, landing, and follow-up—to turn traffic into tangible revenue, not bounce rates.
Data Transparency and Revenue Predictability
Every move is tied to data your team can act on. We keep Marketing, Sales, RevOps, and Finance aligned on what’s working and what’s next.
When you partner with us, we won’t just run ads. We'll engineer full-funnel growth.
"They've been the best agency I've ever worked with in my 10+ years as a marketer."
Robert shares how his biggest takeaway was how LEADX Media has the experience and knowledge to run all our campaigns with very little oversight – something different that he hasn't seen historically.
We don't make things up.
This is based on our proven process.
Spent on Ad Spend
under our management
Leads Generated
for webinars and events
Overdelivery
in product sign-ups
More client testimonials
"If you’re aiming to scale your SaaS company without wasting money into campaigns that don’t convert, she is the ally you need. She has this laser-focused approach on fixing leaks—like rising CAC and poorly aligned buyer journeys—so companies can finally see consistent, predictable results. I love how she doesn’t just bring traffic; she brings qualified buyers who actually convert into paying customers."
"Charlene is an absolute pro when it comes to scaling your marketing efforts, as she specializes in Facebook ads, funnel optimization, and landing page conversions. Working alongside her for 4 years for ManyChat's various campaigns, I saw firsthand how she strategically fine-tunes every detail to maximize conversions, whether a landing page, email, or event/webinar page!"
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